Answered By: Edward Bilodeau
Last Updated: Aug 10, 2022     Views: 94


You can find web advertising figures like cost per click (CPC) or cost per thousand (CPM) on eMarketer.

- Select the Marketing and Advertising menu

- Select Advertising

- Select Advertising Performance Metrics


In Statista you can search for specific digital advertising streams and keywords like CPC or CPM. You can also find high level charts for ad spending by industry or region.

From the Publisher

For rates directly from the source, you can consult the media guide for the print/digital publishers, radio stations, and television networks.

Related Topics

    Contact Us

    Dawn McKinnon

    • Liaison Librarian for Management & Business

    Emily Jaeger-McEnroe

    • Liaison Librarian for Management & Business and Entrepreneurship

    See also: