Answered By: Edward Bilodeau
Last Updated: Oct 07, 2016     Views: 199

Start in Passport GMID (Euromonitor). Search for your industry and country in the top right search box (e.g. beverages Canada). Within the report, scroll to the 'Category data' or 'Market data' section.  

See also Marketline and IBISWorld (Canada and US Specialized industries only). 

Try Market Share Reporter. Select 'keyword' and 'include current and backfile directories.' Type in your keyword (e.g. pantyhose).  This will give you basic market share charts.

If you are researching a technology industry or ecommerce, try eMarketer. Limit to 'charts' or 'reports' in your search results. 

A final option, search business articles for the name of your product/company + the keywords "market share":

Business Source Complete

ABI Inform

Related Topics

    Contact Us

    Edward Bilodeau
    Librarian, Management & Business
    edward.bilodeau@mcgill.ca

    Michael Groenendyk
    Librarian, Entrepreneurship
    michael.groenendyk@mcgill.ca

    Michael David Miller
    Librarian, Career and Professional Development - Continuing Studies
    michael.david.miller@mcgill.ca

     

    See also: